The world’s top 15 sports leagues will benefit from still-rising costs worth $66.9 billion (€62.1bn) in global media rights by 2028, and $88 billion by 2033, according to a report from Rethink Research.
More so than any other content vertical, live sports seems to be the definitive means by which our industry values a video service. With live sports comes a captive fanbase that are willing to jump through hoops to watch the games, as well as one or two zeitgeist moments of the calendar year which will draw astonishing traffic to whichever service is playing host, states the report.
TV & Video Industry News 