Sharmila Aroskar is spearheading Pluto TV’s international product and leading an all-female team that is working to build a tailored TV experience for each new market and user.
Pluto TV has been making progress as it expands around the globe, and during Aroskar’s tenure the Paramount Global-owned free ad-supported streaming TV (FAST) service has expanded to now 37 markets and 45 platforms globally. And while there’s certainly learnings from every launch, new markets mean thinking about the product differently as consumer viewing habits and regulations can be distinct and vary in each.
Source: Pluto TV’s all-female international product team tailors the FAST experience