Shoppable TV is coming to Peacock this year, and the streaming service poised to serve as a testing ground, in part to help prove out the c | Peacock is one of the platforms that can also serve as a testing ground for NBCU’s content commerce platform, according to SVP Evan Moore, which it plans to license to third-parties – including its first deal with The Daily Mail.

Source: NBCU brings shoppable TV to Peacock, plans to license content commerce platform