The Viaplay streaming service in now live in the UK.
Anders Jensen, Viaplay Group President and CEO, commented: “Viaplay has so much to offer UK viewers. Starting today, subscribers can enjoy original storytelling that has won prizes around the world, attractive third-party content from all Nordic countries and beyond, and top-class local and international sports – all through one competitively priced service. This launch is great news for viewers and a milestone for our company. Nordic noir is just the beginning for Viaplay in the UK.”
Source: Viaplay rolls out in UK