Swedish SVOD growth dominated by subscription stacking in record revenue year

Swedish standalone SVOD revenues hit a new record in 2021, but the market appears to be hitting a saturation point in terms of SVOD household numbers. A new report from Mediavision shows that SVOD services performed very well in 2021, hitting a record of SEK5 billion.

Source: Swedish SVOD growth dominated by subscription stacking in record revenue year