BBC Sport is raring to go for the start of the Beijing Winter Olympics Games, which is fast approaching.
The public service broadcaster has been cooperating with fellow rights holder Discovery to ensure each network provides viewers with the best offering, says Jonny Bramley, executive producer for major events at BBC Sport, speaking to SVG Europe from Beijing. “We’ve basically got two live feeds under the Discovery deal. It’s the same deal [as we had in Tokyo]. What we’ve actively been doing is making sure that we’re in an open discussion with Eurosport about our schedules so that we’re not directly competing against each other.