Going Behind The Scenes On CAID, The Chinese IDFA Workaround Causing Such A Headache For Apple | AdExchanger

How does the China Advertising ID work, why is it different from typical attribution techniques – and what might Apple do about this tricky situation?

Source: Going Behind The Scenes On CAID, The Chinese IDFA Workaround Causing Such A Headache For Apple | AdExchanger