Analyst: E European SVoD finally takes off

Eastern Europe’s SVoD sector is finally taking off, prompted mainly by launches by global platforms such as Disney+ and HBO Max, according to the Eastern Europe OTT TV & Video Forecasts report from analyst firm Digital TV Research, who forecast 40 million SVoD subscriptions by 2026; up from 15 million at end-2020. From the 25 million additional subscriptions, Russia will generate 10 million and Poland 6 million.

Source: Analyst: E European SVoD finally takes off