Italy’s broadcasting sector sees 10% revenue drop

Italy’s broadcasting sector saw a 10.7 per cent annual drop in revenues during the first half of 2020, to €3.9 billion, largely brought on by the Covid-19 pandemic.

According to a report by Mediobanca, radio suffered the most (-29 per cent), followed by free-to-air TV (-14 per cent), while pay-TV revenue was relatively stable (-0.8 per cent).

Source: Italy’s broadcasting sector sees 10% revenue drop