Analysis: Cheap streaming TV coming to an end

Ampere’s latest analysis of the US and European SVoD market reveals that the average US streaming household now stacks an average of four different subscription video services. In the five largest Western European territories, streaming homes have an average of two services. The pandemic, national lockdowns, and the launch of new studio-backed subscription services have all accelerated the stacking trend, and there are now more than 400 million subscriptions to streaming services across the US and the ‘big 5’ Western European markets.

Source: Analysis: Cheap streaming TV coming to an end