ATSC 3.0 Will Be Delayed Due to COVID-19, Pearl TV Exec Says

Ongoing impacts from COVID-19 could mean broadcasters won’t hit their goal of launching ATSC 3.0 in 40 markets this year, according to Pearl TV’s Anne Schelle. The broadcasting group’s managing director commented as part of a remote panel at a virtual IABM conference and discussed the pandemic’s effects on ATSC 3.0 rollout plans.

Source: ATSC 3.0 Will Be Delayed Due to COVID-19, Pearl TV Exec Says