U.S. pay TV household penetration down to 75%

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Research from Leichtman Research Group (LRG) finds that 75% of TV households in the U.S. subscribe to some form of live pay-TV service. The percentage of TV households that subscribe is down from 84% in 2014, 87% in 2009, and 81% in 2004.

Source: U.S. pay TV household penetration down to 75%