Brexit Taking Its Toll on U.K. TV Advertising

Enders Analysis predicts 5% drop Y-on-Y in TV advertising.

Brexit is already having an impact on TV advertising in the U.K., according to a new report from Enders Analysis.

The company predicted British TV advertising spend would fall 5% year-on-year during 2019 due to the prospect of Brexit on Oct. 31, with companies cutting back on marketing budgets and shifting their money into other forms of media.

Source: Brexit Taking Its Toll on U.K. TV Advertising

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