ITV H1: Ad sales down 5%, online revenues up 18%

ITV, the UK’s dominant FTA commercial broadcaster, has reported that total advertising sales fell 5 per cent to £849 million (948.9m). In May, ITV had forecast a 6 per cent drop for the first half, so they could argue that the figure is slightly better than expected.

Source: ITV H1: Ad sales down 5%, online revenues up 18%

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