Dutch broadcasters and platforms set standard for programme signalling

Broadcasters and distributors have agreed on a new standard: a common technical specification for programme signalling.

This standard makes it possible, among other things, to keep the electronic programme guide constantly up-to-date with the actual broadcasting times. Viewers can also fast forward and rewind more accurately. For broadcasters, the new programme signage offers the possibility of personalised advertising, for example aimed at certain regions or target groups.

Source: Dutch broadcasters and platforms set standard for programme signalling

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