How Sports TV Viewership Is Changing | Light Reading

And how these changes offer fresh opportunities for video providers to engage sports fans in meaningful new ways.

The way we watch TV shows and movies has been forever transformed by mobile devices and the video-on-demand industry. But another surprising consequence of these developments is that the way people consume sports content is also dramatically shifting. This change may raise concerns about the future of sports media, but it actually points to countless new opportunities to engage fans in new ways — and to create a more seamless viewer experience.

Source: How Sports TV Viewership Is Changing | Light Reading

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