CES Marks ATSC 3.0’s Prelude

Behind the CES glitz of bigger and brighter video displays, voice-activated media controls and high-speed wireless delivery, Next Generation TV was taking shape. In hotel suites and private demo rooms, Sinclair-backed ONE Media (“Open Network Enabled”) said its pilot ATSC 3.0 transmission will begin by late March in a market where its Spectrum Consortium collaborators operate.  Separately, the Pearl TV group confirmed that Sony Electronics will develop an on-screen interactive navigation tool for its ATSC 3.0 “Model market project,” which will debut in Phoenix later this year.

Source: CES Marks ATSC 3.0’s Prelude