NAGRA Blog: Making Android TV Work for You – Part Two: Choosing the Right “Flavor” of Android TV

It is no surprise that a growing number of pay-TV operators are launching Android TV-based set-top boxes. According to S&P Global Market Intelligence, this number is expected to grow significantly from 1.2 million unit shipments in 2016 to nearly 12 million in 2021. In Part One of our two-part blog series exploring Android TV and the pay-TV market, we gained a better understanding of the benefits and challenges every operator must consider when developing their business strategy. Part Two takes a deeper look at the best practices in selecting the right Android TV distribution and deployment option.